Uaʻikeʻia nā kumukūʻai maikaʻi loa i loko o ka lima o nāʻoihana

ʻO ka paka, nā mea kālaihana, a me nā mea kūʻai aku i loaʻa iāʻoe ka waiwai ma mua o ka 50 mau makahiki

ʻO kekahi o nā pono nui o ka liloʻana i mea kālā i ka 21st century,ʻo ia ka loaʻaʻana o nā kenekuliaʻelua mau makika o nāʻike kūʻai makaikai eʻike aiʻaʻole wale ma United States wale nō ma'ō a puni ka honua. Aia kekahi mau hana maikaʻi i loko o kaʻoihana mālama kiko'ī a me ka pukaʻana mai nā kula e nānā i nā mea,ʻo keʻano,ʻo nā mea kūʻai kūpono loa e kūʻai ai no ka wā lōʻihi.

Ke hoʻololi neiʻo ia ma kēiaʻano,ʻo nā hui e hana i ka papa inoa "maikaʻi loa"ʻaʻole i ka hakaʻole.

Kūkulu kekahi mauʻoihana i nā kūlana waiwai piliwaiwai, pili kānāwai, a me nā moʻomeheu e hiki ai i nā mea i loko o lākou e hoʻolilo i ke kālā ma nā uku iʻoi aku ma luna o ke kaulike, e hoʻonui ana i ka nui o ka poʻeʻaneʻane i ka manawa o ka uku mua loa i ka uku kālā . ʻO kēia keʻano o nā pūnaewele hoʻihoʻi kiʻekiʻe e hoʻopiliʻia e pili ana i kahi wahi liʻiliʻi o ka pōʻaiapuni holoʻokoʻa, e hoʻonui ana i ka 1% a 5%, i kēlā me kēia makahiki, kahiʻoi aku o ka waiwai waiwai ma mua o 10, 25, 50, aʻoi aku paha makahiki.

Ma kēiaʻatikala, e nānā ana mākou i kekahi o nā mea i loaʻa i ka manaʻolana e hōʻike ana i nā mea kūʻaiʻoi loa i kūʻaiʻia, hiki iā mākou ke hoʻomaopopo loa i ka hoʻonaʻauao kūpono a me ke kūkuluʻana i nā papa hana no ka mea hoʻolimalima lōʻihi .

MaʻAmelika Huipūʻia, ua hoʻokumuʻia nā kumukūʻai kūpono loa e kūʻai aku ai i ka lole, nā mea kālai'āina, a me nā mea kūʻai aku.

I loko o kāna puke kūʻai maikaʻi loa eʻike nei i ke kumu e loaʻa loa ai ka waiwai o nā mea i hoʻopaʻaʻia ma nā papahana o nā kūpuna o kou mau kūpuna, ma mua o nā lā wela o ka lā,ʻo ka mea loeaʻo Professor Business School Professor M. Jeremy J.

ʻO Siegel, ka mea aʻu i kākau ai e pili ana i nā manawa i hala aku nei, ua noiʻiʻo ia i ka hōʻuluʻuluʻana i kahi kālā $ 1,000 hou, me nā puʻupuʻu ikaika , hoʻokomoʻia i loko o kēlā me kēia halehana S & P 50 mau pono ma waena o 1957, i ka hoʻokumuʻana o ka index , a 2003 , i ka manawa i hoʻomaka aiʻo ia e hoʻopuka i kāna mau hopena.

(Uaʻike nuiʻia nā ukana i ka waiwai nui mai kēlā manawa iʻoi aku ka kiʻekiʻe o nā kiʻi i kēia lā. Akā, he mea pono nō ke nānā i nā hopena.)

A laila ua nānāʻo ia i nāʻoihana 20ʻoi loa, e pani ana i nā kumukūʻai maikaʻi loa e kūʻai -ʻo ka 4% o ka S & P 500 mua loa - ināʻoe i pale pono loa e ho'āʻo eʻike i ka mea i hoʻokaʻawaleʻia ai. Hiki paha iāʻoe ke manaʻo me nāʻano likeʻole o nāʻoihana e lawelawe ana i kēlā manawa, ua makemakeʻoe e hoʻopau i nāʻoihanaʻoihana mai nā laina kaʻaahi i nā mea hoʻokele moku moana. ʻAʻohe mea iʻoi aku ma mua o kaʻoiaʻiʻo. No ka hoʻokomoʻana i nā hua'ōlelo maoli, ma waena o 1957 a me 2003, kahi mahele mua o $ 1,000 a lilo i loko o:

  1. Philip Pilris - Kaʻaba - $ 4,626,402 - 19.75% CAGR
  2. Abbott Labs - Pharmaceuticals - $ 1,281,335 - 16.51% CAGR
  3. ʻO Bristol-Myers Squibb - Nīmeʻe - $ 1,209,445 - 16.36% CAGR
  4. Tootsie Roll Industries - Consumer Staples - $ 1,090,955 - 16.11% CAGR
  5. Pfizer - Pharmaceuticals - $ 1,054,823 - 16.03% CAGR
  6. ʻO Coca-Cola - Ke KelehuaʻOhana - $ 1,051,646 - 16.02% CAGR
  7. Merck - Pharmaceuticals - $ 1,003,410 - 15.90% CAGR
  8. PepsiCo - Ke Kiʻi Loahana - $ 866,068 - 15.54% CAGR
  9. Colgate-Palmolive - Ke Aliʻi Kelepila Kūlana - $ 761,163 - 15.22% CAGR
  10. Pīkini -ʻAla - $ 736,796 - 15.14%
  1. HJ Heinz - Ke Kiʻi Loahana - $ 635,988 - 14.78% CAGR
  2. Wrigley - Consumer Staples - $ 603,877 - 14.65% CAGR
  3. ʻO Fortune Brands - Kaomi a me nā Kūlana Kūʻai - $ 580,025 - 14.55% CAGR
  4. Kroger - Ke kūʻai kūʻai - $ 546,793 - 14.41% CAGR
  5. ʻO Schering-Plow - Pākīmaʻi - $ 537,050 - 14.36% CAGR
  6. Ka'ōlelo hoʻoponopono a me ka Gamble - Consumer Staples - $ 513,752 - 14.26% CAGR
  7. Hershey - Ke Kelepona Kūlana Kūʻai - $ 507,001 - 14.22% CAGR
  8. Wyeth - Pharmaceuticals - $ 461,186 - 13.99%
  9. Royal Hawaiian Petroleum - Hui - $ 398,837 - 13.64%
  10. Nā Mills nui - Consumer Staples - $ 388,425 - 13.58% CAGR

ʻO kēia keʻano he 18 o nā papahana 20 he nui i hana i nā papahana S & P 500 hou, aiʻole 90%, mai loko mai o nā wahi liʻiliʻiʻekolu o ka pōʻaiapuni piha: Kabacco, Consumer Staples, a me Pharmaceuticals. Pēlā kūpono ka helu.

No ke aha i lanakila ai kēia mauʻaoʻao?

He aha ka mea e hiki ai kēia?

He pāʻani nui loa ka paka i ka hoʻohuiʻana i ka mana hoʻonui nui, nā hua nui i ka waiwai nui, ka huaʻai meaʻai, a me nā pānaʻi kūʻai e hoʻokuʻuʻia e ke kaua a ke aupuni Pekelala a me ka moku'āina e pāʻani ana ma nāʻoihana, me kaʻikeʻoleʻia o nāʻoihana ʻohana pono'ī, no ka nui o nā waihona momona o ka paka mai i kēlā me kēia manawa,ʻaʻole eʻae kekahi mau lālā iaʻu e hōʻolahi i kā lākou mau pane pilikino). Ma muli o ka hoʻolimalimaʻana i nā kuleana, nā mea nāna i uku i kā lākou mau māhele i ka nui o nā puʻu kālā i loaʻa i nā makahiki heʻumi i hala aku ma hope o nā makahiki he umi, i hoʻonuiʻia e ka mea iʻikeʻoleʻia he mau waiwai kūpono no nā kumu pili kaiaulu. (I loko oʻAmelika Hui PūʻIa, ua like ka waiʻona i ka mea like, a ua pale i nā mea'ē aʻe a pau.

ʻO nā mea kelepona a me nā mea lapaʻau, ma kekahiʻaoʻao'ē aʻe, uaʻoluʻolu lākou eʻoliʻoli i nā kumuhana nui e pili ana i kaʻoihanaʻoihana e hoʻolilo iā lākou i mau mīkiniʻenehana maikaʻi:

ʻO ka mea e mahalo ai,ʻo ka nui o nā 20ʻoihana i loko o kēlā papa helu mai ka wā i hoʻohuiʻia ai iʻoi aku kaʻoi aku o kaʻoi aku o nāʻoihana ikaika. Mālama kēia i ko lākou mau pono e hele nei i mua:

E like me ka hoihoi, he nui ka nui o kēia mauʻoihana, nā inoa hale i ka makahiki 1950. ʻO Coke a me Pepsi i waena o lāua he mau monokona nui ma nā māhele māhele a pau ma kaʻano inu inu. ʻO Procter & Gamble a me Colgate-Palmolive ka mālamaʻana i nā aisles o nā hale kūʻai, nā hale kūʻai nui, a me nāʻoihana kūʻai kūʻai'ē aʻe. ʻO Hershey, Tootsie Roll, aʻo Wrigley, me Mars Candy i mālama ponoʻia, he mau kīnaʻi ma ko lākou mau āpau, a ua hoʻomauʻia ka mana ma kahi e pili ana i nā mea kanu, ke kokoleka, ka lole, a me nāʻoihana pipi. ʻO Royal Dutch kahi o nāʻoihana hinu nui ma ka honua. (Kiʻiʻaoʻao:ʻO nā mea'ē aʻe a pau i hana maikaʻi loa, akā, hāʻule wale nō lākou ma luna o ka 20. He hiki i ka'ōlelo, e kūkulu anaʻoe i ka waiwai he nui i loaʻa iāʻoe.) HJ Heinzʻo ia ka mō'ī ketchup mai ka makahiki 1800 mai me kaʻikeʻole o ka mea lanakila. ʻO Philip Morris, me kona mau'atike ma Marlboro, a me Fortune Brands (kahi i kapaʻiaʻo American Tobacco), me kona mau Luke Strike, he nui. ʻO nā poʻe a pau i lohe i kaʻikeʻana uaʻike lākou i ka paiʻana i ke kālā.

ʻAʻole kūpono kēia i nāʻoihana hoʻomaka. ʻAʻole kēia mau makana mua o ke aupuni i hoʻounaʻia e nā mea hoʻoweliweli. He mau kamupene maoli kēia, e hana ana i nā kālā maoli, i ka manawa maʻamau i ka makahiki 75 a me 150. Ua hoʻokumuʻiaʻo Pfizer i ka makahiki 1849. Ua hoʻokumuʻiaʻo Merck i ka makahiki 1891 ma keʻano he lālā o ka haole Merck,ʻo ia ka mea i hoʻokumuʻia i ka makahiki 1668. Ua hanaʻo Heinz i kaʻoihana mai ka makahiki 1869, e kūʻai ana i nā bean bake, nā meaʻalani, a me ka ketchup. Hoʻomakaʻo Hershey i ke ola i ka makahiki 1894; ʻO PepsiCo i ka makahiki 1893; Coca-Cola i ka makahiki 1886; Colgate-Palmolive i ka 1806.ʻAʻoleʻoe iʻeli i loko o nā papa inoa ma luna o ka papa e loaʻa iā lākou,ʻo kēia nā hui e ola mau ana i nā mea ola a pau maʻAmelika Huipūʻia iʻike a hoʻolauleʻaʻia ma ka pololei a ma waho paha. Ua kākauʻia lākou ma ka New York Times . Ua holo lākou i nā hoʻolaha kūkākūkā o ka 'āina, kelepa, a me ka hoʻolaha.

ʻO kekahi o nā pūnaewele maikaʻi loa e kūʻai ai,ʻaʻole i hoʻokomoʻia i loko o ka papa inoa no nā kumu hoʻohālikelike a me nā manawa

E hoʻomaopopo i ka palena o kēia papa inoa i nā lālā mua o ka S & P 500 i ola mauʻia e like me nāʻoihana lehulehu i ka manawa a Siegel i kākau ai i kāna noiʻi. Ke nānāʻoe i nāʻoihanaʻoihana kiʻekiʻe ma luna o nā hanauna i hala iho neiʻaʻole i kū ma ia papa kaulana,ʻo kekahi o lākou he mea waiwai nui loa ia a hiki ke hoʻokomoʻia inā ua hoʻololi ikiʻia keʻano. ʻO kahi o ke kumu i piliʻole ai lākou i nā kānāwai S & P i ka wā i kūkuluʻia ai. Ma mua, hiki ke paʻa i 425 mauʻenehana, 60 mau pono, a me 15 mau alanui kaʻa. Pau nā māhele o ka hoʻokele waiwai i waho, e like me nā ukana kālā a me nā ukana , iʻole e hoʻokomoʻia ma ka helu moʻokāki kūʻai no kekahi mau makahiki he nui'ē aʻe! ʻO keʻano,ʻo kekahi manawa, he hana nui iʻikeʻia e nā kānaka a pau a ua nui ka nui o ke kālā i waihoʻia mai ka papa inoa e hoʻopiha i ka quota ma kahi'ē aʻe. Ua laweʻia kekahi mauʻoihana maikaʻi maikaʻi loa ma mua o ka hopena o ka hopena o ka makahiki 2003 ma ka noiʻi a Siegel, no laila ua hoʻoneʻeʻia mai ka manaʻo.

E hoʻohana iā Clorox i mea hōʻike. Ua like keʻano o ka'enewai holowai me kekahi mauʻoihana hoʻonuiʻia -ʻaʻole i nui ka nui o nāʻoihana kūʻai maʻamau i ka manawa a kokoke i nāʻohana a pau maʻAmelika Hui Pūʻia iʻike, aiʻole hoʻohanaʻia paha, nā hua Clorox - akā ua kūʻaiʻiaʻo ia e Procter & Gamble i ka makahiki 1957. Ma hope o ka hoʻouka kauaʻana he 10 makahiki, ua kauoha ke Kānāwai Kiʻekiʻe e hoʻopau i kahiʻoihana kūʻokoʻa i ka makahiki 1967. Ma Ianuali 1, 1969, ua liloʻo ia i kū kaʻawale, ʻoihana hou. ʻO ka mea nāna i kūʻai aku i ka mea holoi koko i ka mea i kiolaʻia i waho o ka pā, e hōʻoki loa ana i ka māhele kūʻai kaiākea me ka hui o nā poʻe o nā mea kepau a pae i kēia papa inoa ināʻaʻole i hiki i kahi 12 mau makahiki. He nani loa ka nani o Clorox i ka manawa i hānauʻia ai au i ka makahiki mua o ke 1980, aia ma kahi o $ 1 ma kahi o ka māhele. I kēia lā, aia he $ 110 + ma kēlā me kēia mahele a ua hōʻiliʻiliʻoe i kahi $ 31 + no kēlā me kēia mahele i nā'āpana kālā ma ke ala no kahi nui $ 141 +. No ka hana hou i kekahi manaʻo pinepine aʻu i kaʻana pinepine ai,ʻaʻoleʻoe e lohe e pili ana i ia ma ka pā hau. Me 141-a-1 uku,ʻaʻohe mea mālama ka poʻe no ka mea ua laweʻia e kokoke i 35 mau makahiki e hoʻokō ai. Makemake lākou i nā hōkū lio a me ka wikiwiki. ʻO ka kanuʻana i ke kūlike kālā o nā lāʻauʻokaʻaʻole pono i kā lākouʻano.

ʻO McCormick hoʻi ka mea i hoʻopuniʻia mai ka makahiki 1889 aʻo ia ka mō'ī no ka hoʻokūkū oʻAmelika,ʻaʻole i hoʻokomoʻia me ka S & P 500 a hiki i kēia wā - e kākoʻo iāʻoe iho no kēia -ʻo ka makahiki 2010. Pēlā, aneane like me nāʻano waiwai waiwai e like me nāʻoihana lanakila'ē aʻe - nā pane nui ma ke kālā nui, kaʻike inoa o ka home, ka nui o ka māhele kūʻai nui i kāu hana, kahi palekana palekana, nā inoaʻoihana, nā patent, a me nā kuleana kope, he uku nui loa -ʻaʻole iʻaeʻia ke komoʻana. ʻO ka hopena kaumaha o kēiaʻano,ʻaʻole i loaʻa ka mea hoʻokomo-nuiʻana i loko o kēia hoʻonohonohoʻike.

ʻO ka pilikia o ke kālepaʻana i kaʻenehana

E kūpono ana i kēia manawa, e noʻonoʻo pahaʻoe no ke kumu i hanaʻole ai nā meaʻenehana i ka papa inoa. ʻAʻole like ia me nāʻoihana e like me nā mea maʻa ke kūʻai, kahi i hui pū ka hapanui o nā hui alakaʻi ma nā mea maikaʻi a kiʻekiʻe loa, nā uku,ʻo kaʻenehana he wahi luhi-ʻole. ʻO kahiʻoihana mahalo nui, e like me MySpace, hiki ke hāʻule i ka pō aʻo ia e nalowale i ke keiki hou ma luna o ka poho, Facebook. Ma luna o kēia, he mālamalama,ʻikeʻia i kaʻike o nā mea waiwai e uku nui ana i kā lākou mauʻoihana tech, a laila e loaʻa ana i nā hōʻike ma lalo o nāʻike no kekahi mauʻoihana i kekahi mau manawa.

ʻO ka hōʻike i ka nūnū-com i ka wā i piʻi aku ai ka Nasdaq mai ka piko o 5,046.85 (hiki i 5,132.52 lālepa i ka lā 10 o Malaki, 2000) i ka laloʻole o 1,114.11 i kaʻOkakopa 9, 2002. Loaʻa iā 15 mau makahiki, a hiki i Malaki 2015 , no ka hōʻailona 5000 e hiki hou. ʻO kaʻoi aku ka maikaʻi,ʻo ka NASDAQ , likeʻole me nāʻili o nāʻilikai kūʻai, he hapa liʻiliʻi ma waena o ka'eneke,ʻo ia hoʻi, ua nui loa ka hoʻihoʻiʻana.

ʻO kaʻimi i kaʻenehana he pono a heʻoluʻolu iki. Ma keʻano he hui, hiki i ka loiloi o kekahiʻoihanaʻoihana maikaʻi ma lalo o ka noʻonoʻo, ka candy bar, ka holoiʻana, a me nā'ōpena'ōpona komihana iʻoi aku i nāʻoihanaʻoihanaʻekolu i ka makahiki aʻaʻole loa e loli. Akā, inā loaʻa iāʻoe kahi manawa kūpono e hele pololei, e like me Microsoft,ʻo kahi kūlana haʻahaʻa paha e hiki ke hoʻololi i kou ola mau loa. E noʻonoʻoʻoleʻoe i ka pōmaikaʻi i kou kauʻana i kou mau lima ma kahi o ka IPO akā ma mua o ka pauʻana o ka makeke ma Malaki 13, 1986, ua kūʻaiʻoe i $ 1,000 o ke kumukūʻai. Ehia ka nui o kāu i kēia lā? Me ka manaʻoʻole i ka puʻuwai waiwai nui, 29 mau makahiki ma hope aku o ka makahiki 2015, loaʻa iāʻoe he $ 421,582 kumukūʻai o ke kumukūʻai a me $ 102,572 mau uku o nā mahele kālā i hōʻiliʻiliʻia no kahi nui o $ 524,154. Ua laweʻia ma lalo o 30 mau makahiki e paʻi i kekahi mau hanaʻoihana kiʻekiʻe o ka S & P mua ma luna o ka nui,ʻo ka lōʻihi o ka manawa. ʻO ia ka'ōlelo hoʻopōmaikaʻi e lūlū ai i nā poʻe i loko o nā lāʻau technology .

ʻO ka hapa nui o nā kālepaʻoi aku e kūʻai aku ai he mauʻano likeʻole

I kēia manawa, ua kamaʻilio mākou e pili ana i nā kumukūʻai maikaʻi loa e kūʻai, i ka wā kahiko, pehea e pili ana i kahiʻaoʻao hope o ke kēmu? Ke nānāʻoe i ka hoʻopauʻiaʻana o nā hui i hele i ka'ōhū a hoʻi mai paha ma kahi o ka hoʻonui a me nāʻauhau, eʻikeʻia nā kumu. ʻOiai ua loaʻa nā pilikia kūʻokoʻa i nā manawa kūpono i ka hāpaiʻiaʻana o nā kamaliʻi maikaʻi e ka hanaʻole (e like me AIG, Lehman Brothers),ʻaʻole hiki iāʻoe ke wānana i kēlāʻano mea. Maanei, ke kamaʻilio nei mākou e pili ana i nā kūlana hoʻolālā i kekahi mauʻoihana e hana ana i kēlā mauʻoihana, ma ke ano holoʻokoʻa, he naniʻole i ka wā lōʻihi. ʻAʻole hiki i nāʻano hana likeʻole ke kūʻai i ka kūʻai kūʻai a me ka paʻa. Akā, hiki i kēia mauʻoihana maikaʻi ke hana i nāʻoihana maikaʻi. ʻO kēia mau hui pāʻani pinepine:

ʻOiaiʻo nā kumukūʻai maikaʻi loa e kūʻai aku, ua hanaʻia me ka mea kūponoʻole o nā mea hōʻailona, nā mea hana lāʻau , a me nā hale paka,ʻo nā meaʻoi loa i kūʻaiʻia e pani nuiʻia e nā milikini keleawe, aluminika, nā eahu, a me nā mea hana moku.

Ke ho'āʻo nei eʻike i nā kumukūʻai maikaʻi loa e kūʻai no nā 50 mau makahiki

He maikaʻi nā kūpono e like me ka nui o nā kānaka,ʻaʻole hiki iāʻoe ke hoʻomaopopo i ka mea hou a Microsoft a Apple paha. I kēlā manaʻo,ʻo ka meaʻike mua loa i ka wā e hiki mai ana,ʻo ia ka mea i hala. ʻO nā pūnaehana hoʻolālā likeʻole e hoʻoikaika ana i kekahi mauʻoihana iʻoi aku ka waiwai a me ka hoʻoneʻe i nā mea'ē aʻe i ka makahiki 1957 i ka wā i paʻiʻia ai ka S & P 500. ʻO nāʻoihana waiwai nui, nā hale inoa inoa e hoʻomalu i kā lākou māhele kālepa aʻaʻole hoʻi lākou e pili i ka hoʻokahuliʻana i nā hanahana i ke kēkelē eʻikeʻia ana kekahiʻoihana kūʻai maikaʻi loa.

Hiki iāʻoe ke lōʻihi aku i ka waiwai, akā, ma kaʻaeʻana me ka hoʻomanawanuiʻana i nā kumukūʻai ma luna o nā makahiki he nui, hiki iāʻoe ke lilo i hoʻokahi o kēia mau secretaires miliona i haʻalele i kahi waiwai, e like me Ronald Read, ka mea hoʻoponopono i hala. i ka makahiki aku nei. Ua loaʻa i kona mau hoʻoilina nā pahu heluʻelima-ʻeleʻele o nā kumukūʻai paʻa i loko o kahi kiko wai. ʻO ka mea a me kekahi o kāna mau kumukūʻai kūʻai kūʻai kūpono i ka nui o ka $ 8,000,000.